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Our Mission

To Bring Those Tracking the Weight Loss Market The Latest Industry News and Company Developments, Marketdata Commentary and Opinions. To Provide An Ongoing Forum for Discussion and Feedback for Those Working in The Weight Loss Field.

The Most Comprehensive Study About The U.S. Weight Loss Market--Since 1989

The U.S. Weight Loss & Diet Control Market

February 2019       457 Pages      160 tables/charts       Price: $1,895

The U.S. weight loss market is now worth a record $72 billion, but the number of dieters has fallen, due to the growth of the size acceptance and body positivity movement.  Do-it-yourself plans still abound as consumers use free diet & fitness apps. Commercial diet chains are posting strong growth. Many untapped niches still exist.  Medically supervised diet programs and franchises have seen growth slow, as commercial chains outperformed them since 2017. This is a completely revised and updated analysis of Marketdata’s best-selling biennial study.

Covered… dollar value & growth rates of all major weight loss market segments (early 1980s to 2018, 2019 and 2023 forecasts), latest market trends and developments, status reports for: diet soft drinks, artificial sweeteners, health clubs, commercial diet center chains, multi-level marketing diet plans, OTC meal replacements & diet pills, medical programs (weight loss surgery, MDs, hospitals/clinic programs, Rx diet drugs, bariatricians, VLCD programs), low-cal frozen entrees, and the diet books & exercise DVDs market.

Also included: 30-year revenue analysis of the market through past recessions and fad diet cycles, comprehensive dieter demographics, weight loss center franchising, and extensive national/state commercial centers’ operating ratios. Rankings & revenues of top commercial chains, brand sales, and a Reference Directory. Contains 38 in-depth competitor profiles for: Weight Watchers, Jenny Craig, NutriSystem, Medifast, Herbalife, Visalis, Isagenix, Slim-Fast, Atkins Nutritionals, HMR, Optifast, Lindora Clinics, Slimgenics, Ideal Protein, Profile by Sanford, Beach Body, Quick Weight Loss, Curves, 24 Hour Fitness, Metabolic Research, Smart For Life, Medi-Weightloss, Centers for Medical Weight Loss, Nuviva, JumptStart MD, Dr. G’s, more.

The report is also sold by individual chapters at lower prices.

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Latest News

Two New Medical Weight Loss Companies

Sept. 2, 2021 We just discovered two new medical weight loss companies: Options and Calibrate. Options has brick & mortar sites, while Calibrate is a virtual program. Apparently, there's a lot of venture capital money out there looking for start-ups, and the weight loss space is enticing. Calibrate claims to have raised $127 million from six venture capital investors, and Continue Reading

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WW Reports 2nd Qtr. 2021 Results

Aug. 9, 2021 According to CEO Mindy Grossman: “We ended the quarter with 4.9 million subscribers, including 4.1 million Digital subscribers -- an all-time second quarter-end high and up 6% year-over-year, but below our expectations. The strong Digital year-over-year growth momentum in Q1 slowed in the second quarter as we cycled against strong Digital performance in 2020,” “We continue to Continue Reading

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Medifast Reports 2nd Quarter Results

August 6, 2021 Medifast reported its results for Q2 2021 on August 4. "This has been another outstanding quarter for Medifast, driven in large part by our success in driving growth in independent OPTAVIA Coaches to new highs, and empowering those Coaches to be more productive than ever before." said Dan Chard, Chairman & Chief Executive Officer of Medifast. "We are leveraging Continue Reading

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