Our Mission

To Bring Those Tracking the Weight Loss Market The Latest Industry News and Company Developments, Marketdata Commentary and Opinions. To Provide An Ongoing Forum for Discussion and Feedback for Those Working in The Weight Loss Field.

The Most Comprehensive Study About The U.S. Weight Loss Market--Since 1989

The U.S. Weight Loss & Diet Control Market

February 2019       457 Pages      160 tables/charts       Price: $1,895

The U.S. weight loss market is now worth a record $72 billion, but the number of dieters has fallen, due to the growth of the size acceptance and body positivity movement.  Do-it-yourself plans still abound as consumers use free diet & fitness apps. Commercial diet chains are posting strong growth. Many untapped niches still exist.  Medically supervised diet programs and franchises have seen growth slow, as commercial chains outperformed them since 2017. This is a completely revised and updated analysis of Marketdata’s best-selling biennial study.

Covered… dollar value & growth rates of all major weight loss market segments (early 1980s to 2018, 2019 and 2023 forecasts), latest market trends and developments, status reports for: diet soft drinks, artificial sweeteners, health clubs, commercial diet center chains, multi-level marketing diet plans, OTC meal replacements & diet pills, medical programs (weight loss surgery, MDs, hospitals/clinic programs, Rx diet drugs, bariatricians, VLCD programs), low-cal frozen entrees, and the diet books & exercise DVDs market.

Also included: 30-year revenue analysis of the market through past recessions and fad diet cycles, comprehensive dieter demographics, weight loss center franchising, and extensive national/state commercial centers’ operating ratios. Rankings & revenues of top commercial chains, brand sales, and a Reference Directory. Contains 38 in-depth competitor profiles for: Weight Watchers, Jenny Craig, NutriSystem, Medifast, Herbalife, Visalis, Isagenix, Slim-Fast, Atkins Nutritionals, HMR, Optifast, Lindora Clinics, Slimgenics, Ideal Protein, Profile by Sanford, Beach Body, Quick Weight Loss, Curves, 24 Hour Fitness, Metabolic Research, Smart For Life, Medi-Weightloss, Centers for Medical Weight Loss, Nuviva, JumptStart MD, Dr. G’s, more.

The report is also sold by individual chapters at lower prices.

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Latest News

Pandemic Will Shift Diet Season

March 18, 2020 The traditional "diet season" lasts from the last week of December until Memorial Day. If dieters have not reached their goal weight by the Summer, they usually take a break and pick it up in the Fall, or quit altogether. However, this year, with the coronavirus pandemic now in full swing, dieting activity will shift until later Continue Reading

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Time To Load Up on Weight Loss Stocks?

March 12, 2020 As the stock market get slammed again on Thursday, some weight loss public company stock valuations are looking mighty tempting, if you are a long-term value investor. Right now, blood is running in the streets, and that's when market gurus such as Warren Buffet advise us to be greedy and buy. There are several stocks to consider Continue Reading

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Coronavirus Could Hurt Medical Weight Loss Programs

March 9, 2020 Based on our research over the past few decades, only about 3.4% of dieters prefer to visit a physician's office, hospital or medical clinic for a weight loss program. 80-85% or so use a do-it-yourself program (retail meal replacements, OTC diet pills, online purchases), and the balance use a commercial chain or an MLM distributor. This percentage Continue Reading

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