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To Bring Those Tracking the Weight Loss Market The Latest Industry News and Company Developments, Marketdata Commentary and Opinions. To Provide An Ongoing Forum for Discussion and Feedback for Those Working in The Weight Loss Field.

The Most Comprehensive Study About The U.S. Weight Loss Market--Since 1989

The U.S. Weight Loss & Diet Control Market

March 2021       438 Pages      160 tables/charts       Price: $2,195

The U.S. weight loss market reached a record $78 billion in 2019, but suffered a 21% decline in value during 2020 due to the Covid-19 pandemic and recession. However, there were bright spots. Commercial chains held up well, as did the meal replacements market, frozen diet entrees, and multi-level marketing channels. Health clubs and most medical weight loss programs were hit the hardest, with contractions of 37% and 27%, respectively. Weight loss providers had to pivot to virtual client meetings and drop shipping of products. Technology became more important, as Zoom meetings, apps and streaming services soared in usage. Due to pend-up demand and consumer weight gain in 2020, most providers are looking for a strong rebound in 2021, as Americans are vaccinated and businesses reopen.

Do-it-yourself plans still abound as consumers use free diet & fitness apps. Many untapped niches still exist. This is a completely revised and updated analysis of Marketdata’s best-selling biennial study about the U.S. weight loss market. This is the most comprehensive investigation of the U.S. weight loss market published by anyone worldwide.

Covered… dollar value & growth rates of all major weight loss market segments (early 1980s to 2019, 2020, 2021 and 2025 forecasts), latest market trends and developments, status reports for: diet soft drinks, artificial sweeteners, health clubs, commercial diet center chains, multi-level marketing diet plans, retail meal replacements & diet pills, medical programs (weight loss surgery, MDs, hospitals/clinic programs, Rx diet drugs, bariatricians, VLCD programs), low-cal frozen entrees, and the diet books & exercise DVDs market.

Also included: 30-year revenue analysis of the market through past recessions and fad diet cycles, comprehensive dieter demographics, weight loss center franchising, and extensive national/state commercial centers’ operating ratios. Rankings & revenues of top commercial chains, brand sales, and a Reference Directory. Contains 38 in-depth competitor profiles for: Weight Watchers, Jenny Craig, NutriSystem, Medifast, Herbalife, Visalis, Isagenix, Slim-Fast, Atkins Nutritionals, HMR, Optifast, Lindora Clinics, Slimgenics, Ideal Protein, Profile by Sanford, Beach Body, Quick Weight Loss, Curves, 24 Hour Fitness, Metabolic Research, Smart For Life, Medi-Weightloss, Centers for Medical Weight Loss, Nuviva, JumptStart MD, Dr. G’s, more.

The report is also sold by individual chapters at lower prices.

Latest News

WW Reports 1st Quarter 2022 Results

May 6, 2022 WW reported its results for the first quarter of 2022. Amy O’Keefe, the company’s CFO, said, “We delivered EPS ahead of our guidance range for Q1, primarily due to lower marketing spend in our international markets, strong gross margin, and cost management. We have taken significant and decisive action to reset the cost structure, while shifting the Continue Reading

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Medifast Reports 1st Quarter 2022 Results

May 2, 2022 "Record quarterly revenues, sharp acceleration in coach metrics and an increase in our annual financial guidance are powerful indications of the underlying strength of our business. We have record numbers of independent active earning OPTAVIA Coaches, helping us drive robust product demand and rapidly increasing digital engagement, and bolstering OPTAVIA to the #1 revenue share position among publicly traded Continue Reading

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WW Pays FTC Penalty for Collecting Data on Minors. 

March 9, 2020 The Federal Trade Commission has approved a $1.5 million joint settlement order from the commission and the Department of Justice against weight loss and fitness services provider WW International (formerly Weight Watchers) and its subsidiary Kurbo, Inc. In an unprecedented move, the FTC is also requiring WW to destroy all the data associated with the violations as Continue Reading

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