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To Bring Those Tracking the Weight Loss Market The Latest Industry News and Company Developments, Marketdata Commentary and Opinions. To Provide An Ongoing Forum for Discussion and Feedback for Those Working in The Weight Loss Field.

The Most Comprehensive Study About The U.S. Weight Loss Market--Since 1989

The U.S. Weight Loss & Diet Control Market

February 2019       457 Pages      160 tables/charts       Price: $1,895

The U.S. weight loss market is now worth a record $72 billion, but the number of dieters has fallen, due to the growth of the size acceptance and body positivity movement.  Do-it-yourself plans still abound as consumers use free diet & fitness apps. Commercial diet chains are posting strong growth. Many untapped niches still exist.  Medically supervised diet programs and franchises have seen growth slow, as commercial chains outperformed them since 2017. This is a completely revised and updated analysis of Marketdata’s best-selling biennial study.

Covered… dollar value & growth rates of all major weight loss market segments (early 1980s to 2018, 2019 and 2023 forecasts), latest market trends and developments, status reports for: diet soft drinks, artificial sweeteners, health clubs, commercial diet center chains, multi-level marketing diet plans, OTC meal replacements & diet pills, medical programs (weight loss surgery, MDs, hospitals/clinic programs, Rx diet drugs, bariatricians, VLCD programs), low-cal frozen entrees, and the diet books & exercise DVDs market.

Also included: 30-year revenue analysis of the market through past recessions and fad diet cycles, comprehensive dieter demographics, weight loss center franchising, and extensive national/state commercial centers’ operating ratios. Rankings & revenues of top commercial chains, brand sales, and a Reference Directory. Contains 38 in-depth competitor profiles for: Weight Watchers, Jenny Craig, NutriSystem, Medifast, Herbalife, Visalis, Isagenix, Slim-Fast, Atkins Nutritionals, HMR, Optifast, Lindora Clinics, Slimgenics, Ideal Protein, Profile by Sanford, Beach Body, Quick Weight Loss, Curves, 24 Hour Fitness, Metabolic Research, Smart For Life, Medi-Weightloss, Centers for Medical Weight Loss, Nuviva, JumptStart MD, Dr. G’s, more.

The report is also sold by individual chapters at lower prices.

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Latest News

Semaglutide a Game Changer Drug?

Dec. 30, 2021 2021 was a historic year for obesity treatment. In June, the Food and Drug Administration approved the weight loss drug semaglutide, which some experts described as a "game changer". The medication, initially developed to treat Type 2 diabetes, was the first drug treatment to be approved by the FDA for weight management since 2014. Wegovy, the brand of semaglutide sold Continue Reading

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Jenny Craig’s New “Max Up” Program

Dec. 30, 2021 Jenny Craig has come out with it's new program for 2022, called Max Up. The company claims that: "...While on the Max Up program, participants can lose up to 18 pounds* and 5 inches** off their waist size in the first four weeks. For the first time, Max Up participants complete a new digital Quality of Life assessment at Continue Reading

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Americans Add Weight During Pandemic, Noom Prospers

Dec. 13, 2021 As reported in a recent INC. magazine article, a survey by the American Psychological Association found that some 42 percent of U.S. adults gained unwanted weight in the first year of the pandemic. This helps explain the boom year Noom had for its weight-loss service in 2020, with sales estimated at more than $400 million. The same Continue Reading

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