Author name: John LaRosa

July 16, 2018 – Nutrisystem announced the launch of DNA Body Blueprint™, a genetic-based product using a proprietary algorithm that provides an integrated personal action plan focused on eating behaviors, nutrition and metabolism. DNA Body Blueprint is slated to be prominently featured in national multi-media marketing and advertising campaigns debuting today, July 16. This announcement comes soon […]

June 18, 2018 –  Jenny Craig, one of the leading commercial weight loss chains, is customizing its nutrition plans to a client’s genetic make-up.  This new gene-based offering is entering the second phase of testing, with plans to expand nationwide. Jenny Craig claims to be the first national commercial weight loss company to integrate DNA

May 3, 2018 – “We are off to a strong start in 2018 driven by our focused, transformational business model that continues to deliver optimal health to our clients through our community of OPTAVIA Coaches,” said Dan Chard, Medifast’s CEO.  “This helped fuel growth and profitability that exceeded our expectations for the first quarter and has led

May 3, 2018 – “Driven by the enthusiastic, global response to our new WW Freestyle™ program, we ended the first quarter with 4.6 million subscribers – the highest level in the history of Weight Watchers and an increase of 1 million compared to a year ago. Member engagement has been incredible with members staying longer than ever

May 1, 2018 – Dawn Zier, President and CEO, stated, “We’re pleased first quarter 2018 revenue and earnings per share exceeded our expectations, driven by better than expected results in Nutrisystem’s direct-to-consumer business. As anticipated, South Beach Diet revenues increased significantly year-over-year, and we remain excited about the long-term opportunity it represents.” Ms. Zier added, “Our

March 8, 2018 –  Weight Watchers announced the launch of the WW Healthy Kitchen™: a collection of inspirational and innovative products, content and experiences designed to make it easier than ever to cook and eat healthier at home and on-the-go. Delivering on the company’s new purpose to inspire healthy habits for real life, WW will unveil

March 6, 2018 – According to management: “Our financial results exceeded our expectations and we are pleased to report a strong finish to the year with revenue through our OPTAVIA Coaches model generating record growth,” said Dan Chard, Medifast’s Chief Executive Officer.  “Looking ahead, our OPTAVIA coach community is now stronger than ever and very well-positioned to

Feb. 27, 2018 – According to CEO Mindy Grossman:  “We had a highly positive consumer response to the launch of our WW Freestyle™ program in December, which resulted in a strong finish to the year. More people are engaging with our brand and we ended 2017 with approximately 600,000 more members than a year ago, representing

Feb. 26, 2018 – Dawn Zier, President and CEO, stated, “In 2017, we achieved accelerated growth for both revenue and earnings. Double-digit revenue growth from both new and reactivation customers was driven by a highly effective ad campaign, media expansion, and increased engagement throughout the customer journey. We also proved out our multi-brand strategy, demonstrating that

Company Sets Goals for 2020 – Feb. 7, 2018 Weight Watchers set some strategic goals at a global employee event today. The plans include expanding Weight Watchers’ impact as a “technology experience” company and aligning the business with consumer expectations of wellness and healthy living. The Weight Watchers moves also include the removal of all artificial ingredients