Author name: John LaRosa

Jan. 4, 2018 – Think lifestyle, not diet this year, says Atkins. The brand famous for cutting carbs to lose weight wants to tap the increasing number of Americans who are focused on improving their health instead of simply dieting. Atkins picked actor Rob Lowe, from NBC’s “Parks and Recreation,” as the face of its […]

Jan 2, 2018 – The holiday parties are over. Most of us have gained 5-7 pounds in December, so let the weight loss ads begin!  And they have. Right after the New Year began, we saw Weight Watchers’ new ads run on TV. Competitors’ ads will soon follow. So, what should we expect. Well, Marketdata’s

Jan. 1, 2018 — Weight Watchers International introduces music magnate, producer and recording artist DJ Khaled as a social media ambassador. As a Weight Watchers member and social media ambassador, DJ Khaled will document his experience and progress on the new WW Freestyle program on his social channels – including Snapchat (@djkhaled305), Twitter, Instagram, and Facebook— speaking candidly about

Nov. 6, 2017 – “Weight Watchers delivered strong performance across all major geographies in the third quarter, which resulted in high-quality earnings results,” said Mindy Grossman, the Company’s President and CEO. “We are excited about the upcoming winter season and the launch of our new program, which has received highly positive and enthusiastic feedback in consumer

Oct. 25, 2017 – Dawn Zier, President and CEO, stated, “The strong and increasing demand for our expanded array of weight loss solutions has resulted in our 17th consecutive quarter of year-over-year top-line growth. New and reactivation customer revenues continue to expand at double-digit rates as we leverage our targeting capabilities. Additionally, we are pleased with

July 27, 2017 – According to CEO Dawn Zier: “Today I’m pleased to report our 16th consecutive quarter of year-over-year revenue growth as our key strategic business levers and competitive advantages continue to build.” “Second quarter year-over-year revenues grew by 30% and earnings per share increased approximately 50%. Our multi-brand strategy is taking hold as

May 3, 2017 – Marketdata has just released its new biennial report: “The U.S. Weight Loss & Diet Control Market”, May 2017 — a comprehensive 14th edition, 443-page analysis. Price: $1,895. Order at: marketdataenterprises.com (report #FS60), or call Marketdata: 813-971-8080. Some major findings: The total market grew to $66.3 billion in 2016, up from $64.9

May 2, 2017 – Management reported that: “In the first quarter, we delivered strong revenue growth and achieved a 16% increase in end of period subscribers versus the prior year period,” said Nick Hotchkin, the company’s CFO and Member, Interim Office of the CEO. “With a strong start to the year, we are raising our

March 9, 2017 – “2016 was a year of strong execution reflecting our continued disciplined approach to effectively managing our business. We grew our revenue for the first time since 2013, increased our profitability year-over-year, and raised our quarterly dividend for 2017, all of which supported a strong return for shareholders in 2016,” said Daniel R.